Gousto has taken a strategic step by appointing Murray Lambell as the new chief customer officer, aiming to enhance customer experience.
- Lambell, with a robust track record at eBay UK, is set to lead various teams including insights and brand at Gousto.
- The recipe box company has recently returned to profitability, marking a positive financial turnaround.
- CEO Timo Boldt expresses enthusiasm over Lambell’s appointment, highlighting his alignment with Gousto’s customer-centric culture.
- With strategic leadership shifts, Gousto appears poised for substantial growth in the mainstream dinner market.
Recipe box company Gousto has strategically appointed Murray Lambell, an experienced professional formerly with eBay UK, to the role of Chief Customer Officer. This move aligns with Gousto’s ambition to enhance customer experience and expand its reach within the mainstream dinner market. Lambell’s extensive background includes leading eBay UK from 2020 to 2023 and holding a significant position as Vice President of the global business selling team.
In his new capacity at Gousto, Lambell will manage several key areas, including insights, brand, sustainability, acquisition and retention, food, buying, and customer care. This strategic hiring indicates Gousto’s commitment to reinforcing its customer service operations, aiming to deliver exceptional value and satisfaction to its clientele.
Gousto’s recent return to profitability, with an underlying EBITDA of £26 million reported in 2023, underpins this strategic move. CEO and founder Timo Boldt expressed immense enthusiasm, emphasizing the addition’s potential to elevate Gousto’s customer-focussed initiatives further. According to Boldt, Lambell’s expertise and commitment to inclusion and collaboration resonate well with the company’s ethos.
Lambell himself has expressed admiration for Gousto’s product and organisational ethos, voicing excitement over the opportunity to advance Gousto’s journey by delivering even more compelling dining experiences to a broader audience. The continuity in leadership, with Sally Matthews transitioning to Chief Strategy Officer, and Shaun Pearce’s role expanding, complements Gousto’s forward-looking strategies. Matthews will focus on long-term growth, whereas Pearce will steer product and technology initiatives.
With these strategic leadership changes, Gousto is well-positioned to amplify its market presence and deliver enhanced culinary experiences.
