The renowned Sunderland printer, WTTB, is making strides in digital innovation with a strategic new hire.
- Scott Holland, a seasoned expert, joins WTTB to enhance their digital and ecommerce strategies.
- WTTB provides high-quality print solutions for a variety of markets, including marketing and creative agencies.
- Managing Director Louise Stephenson expresses excitement about the potential growth and diversification opportunities.
- WTTB partners with Precision Proco to leverage state-of-the-art facilities and maintain industry leadership.
The Sunderland-based print provider, WTTB, is taking significant steps to advance its digital capabilities by bringing on Scott Holland as a strategic advisor. Holland’s role will focus on advising the board on digital and ecommerce advancements, reinforcing the company’s position as a leading player in the print reseller market. This move aims to enhance WTTB’s service offerings, particularly in delivering innovative print solutions to a growing list of marketing and creative agencies.
With a comprehensive suite of products including super-sized banners, custom promotional items, and varied book printing options, WTTB serves as a preferred partner for numerous clients. Louise Stephenson, the Managing Director, emphasises Holland’s pivotal role, stating, “Scott’s experience and talents are second to none, and we’re thrilled to be able to call on that knowledge to help our own growth and expansion plans.” This strategic hire is seen as crucial for strengthening WTTB’s ecommerce platform and pursuing new market opportunities.
Scott Holland’s background includes a notable tenure as Commercial Director at Mediaworks, where he honed invaluable skills in digital marketing and strategic commercial growth. Following his departure in 2023, he founded Scott Holland Consulting, providing businesses with insights on aligning their commercial and marketing strategies. Holland reflects on his new role with enthusiasm, noting, “WTTB is one of the UK’s most successful online print providers. They’ve maintained their position there by always staying one step ahead. I’m really excited to get started with the team in developing robust and cohesive ecommerce strategies.”
WTTB collaborates closely with Precision Proco, a leading print specialist, ensuring a broad national coverage through four UK-based sites. This partnership highlights WTTB’s dedication to maintaining a competitive edge through quality and innovation. By capitalising on Precision Proco’s advanced facilities and expertise, WTTB continues to deliver unmatched print solutions that meet the evolving needs of their diverse clientele.
The strategic appointment of Scott Holland is poised to drive WTTB’s growth, reinforcing its digital presence and expanding market reach.
