Imagen, the video management platform for media companies and sports organizations around the world, is extending its reach to provide organizations the same powerful platform for leveraging video in their business, the company said.
Demand for the company´s scalable, intelligent video management platform has grown beyond its traditional markets of media and sports, as corporate groups, especially marketers, recognize video as a powerful way to engage and convert audiences. As businesses increase their investment in video, they require better ways of managing and distributing their media assets in order to reap the best return on investment.
Founded in 1996 in the UK, Imagen is the dominant video management platform in media and sports, working with the likes of the BBC, Reuters, IMG, Major League Baseball, The English Premier League, Champions Hockey League, International Tennis Federation and WTA Media. Global corporate clients like Aon, BP and Cimpress also trust Imagen to manage and distribute their expanding video and media libraries — enabling fast, easy, secure and controlled access to content through the highly customizable platform.
While businesses are increasing their production of video for content marketing, employee communications and training, very few have the right tools to store, manage and distribute these assets effectively. And the more video they create, the harder it is for teams to find, and even harder to activate across the growing number of channels at their disposal.
Imagen is an intuitive video management platform that enables sports organizations, media companies and enterprise organizations to intelligently manage their video content with enhanced functionality, control, and insight. Imagen is being used by global organizations to manage and distribute their expanding video and media libraries — enabling fast, easy, secure and controlled access to content through its highly customizable platform.
