Arla is broadening its yoghurt selection this month with three innovative products.
- The range includes a lactose-free yoghurt enriched with vitamin D, catering to those avoiding lactose.
- Icelandic-style Skyr Whipped introduces three indulgent flavours to the market.
- A protein-packed yoghurt pot offers substantial nutrition with 45g of protein per pot.
- This expansion reflects Arla’s ongoing commitment to providing versatile, health-conscious options.
Arla has announced a significant expansion of its yoghurt range, introducing three new products that align with current consumer trends towards health and nutrition. These offerings include a novel lactose-free natural yoghurt, providing the flavourful experience of traditional dairy while incorporating added vitamin D for enhanced nutritional value. This product aims to meet the needs of consumers seeking lactose-free options without compromising on taste.
Adding to its diverse Skyr line-up, Arla introduces Skyr Whipped. This product features an Icelandic-style yoghurt layered over a fruit compote, available in three distinctive flavours: Strawberries and Cream, Caramelised Orange, and Coconut and White Chocolate. Each variant promises an indulgent taste experience, reflecting a balance between health and indulgence that many consumers are currently seeking.
Finally, the 450g protein pot available in Vanilla and Strawberry flavours caters to those who prioritise protein intake. With 45 grams of protein per serving, this product is designed for individuals looking to support an active lifestyle, offering both convenience and substantial nutritional benefits in one package.
Catriona Mantle, Arla Foods’ associate category director, remarked on the company’s evolution since its first yoghurt introduction in the UK nearly a decade ago. She emphasised the importance of offering products that align with specific consumption occasions, recognising the varied needs of their customers for functionality, serving size, and indulgence. This approach underlines Arla’s dedication to expanding consumer choice with natural and nutritious food options.
Furthermore, Arla’s recent collaboration with Müller and Tesco under the Future Dairy Partnership signifies a deeper commitment to sustainability, aiming to reduce on-farm emissions significantly by 2030. This initiative highlights the cooperative’s proactive stance in addressing environmental concerns while simultaneously expanding its product offerings.
Arla’s latest yoghurt innovations and strategic partnerships underscore its focus on health, indulgence, and sustainability, enhancing its market presence.
