Nicola Bird has been appointed Chief Operating Officer at KW Bell Group, succeeding her late grandfather.
- Her promotion highlights her 15-year journey within the family business, starting as a part-time clerk.
- Peter Bell’s decision comes amid the construction industry’s ongoing gender diversity challenges.
- Nicola founded AccXel Construction School, the UK’s pioneering industry-led institution, in 2021.
- The Bell family businesses reported a combined turnover of £86 million last year, reflecting robust growth.
Nicola Bird’s recent promotion to Chief Operating Officer at KW Bell Group signifies a pivotal transition within this family-run enterprise. Her advancement arrives two months following the demise of her grandfather, Keith Bell, who established the company in the Forest of Dean during the 1960s. Bird’s career trajectory within the firm commenced 15 years ago when she entered as a part-time administration clerk. This substantial progression underscores her commitment to both the company and the broader construction sector, a domain traditionally dominated by male figures.
Peter Bell’s decision to elevate his daughter to such a critical role amidst a challenging landscape of gender diversity in construction seeks to inspire change. “I’m proud to have my daughter by my side, particularly in an industry that remains predominantly male-dominated,” he stated, underscoring the potential impact on women and girls considering a career in construction, thereby addressing the industry’s skills shortage.
Nicola Bird has made significant contributions to the industry beyond her responsibilities within the family business. In 2021, citing the need for specialised training within the construction sector, she founded the AccXel Construction School in Cinderford. AccXel stands as the UK’s first and only industry-led construction school, a testament to the Bell family’s enduring commitment to education and industry advancement. Nicola expressed her enthusiasm for her new role, saying, “Our initiative, AccXel, is a true testament to three generations of construction expertise, pioneering the UK’s first and only industry-led construction school.“
The Bell enterprises comprise more than just KW Bell Group. The family also oversees Bell Homes and the Belfry Hotel in Littledean, alongside Bell Contracting, which includes Bell Plant. Last year’s financial records exhibit a robust performance with KW Bell Group turning over £22 million, while Bell Contracting achieved a turnover of £64 million. These figures highlight the family’s strategic management and growth trajectory across various sectors.
Looking forward, the promotion of Nicola’s sister to a similar influential role within AccXel underlines a seamless continuity in leadership. Nicola remains devoted to sustaining her hands-on approach and fostering growth, asserting her dedication to the firm’s ethos of innovation and education within the construction field. Her steadfast commitment to the practical aspects of the business ensures that the Bell legacy in delivering substantial industry impact endures.
Nicola Bird’s promotion embodies both a family legacy and a bold step towards gender diversity in construction.
