Rick Hollister is the new associate director at Refresh PR, bringing extensive expertise to the role.
- With over 12 years in PR and marketing, Hollister’s career spans multiple high-profile sectors.
- Hollister has a history of creating impactful PR campaigns across varied industries.
- The role aims to expand Refresh PR’s client base and nurture future talent in the agency.
- Hollister is eager to contribute to Refresh PR’s growth and strategic direction.
In a significant appointment, Rick Hollister has been named as the associate director for the PR and communications company, Refresh PR. Hollister, an experienced practitioner, boasts a robust 12-year career encompassing diverse areas of PR and marketing. His portfolio is impressive, having catered to international clients across sectors including technology, built environment, healthcare, FMCG, and professional services. He has also successfully managed numerous B2B, corporate, and consumer campaigns.
Hollister transitions to Refresh from his role at PR Agency One, where he accumulated invaluable experience both as a senior account director and through his dual tenure at the company. His career also includes notable positions at Brazen and Peppermint Soda. He is celebrated for his adeptness in building enduring relationships with clients and delivering campaigns known for their creativity and strategic depth. His efforts have consistently resulted in tangible commercial outcomes and significant organisational impacts for his clientele.
In his new role, Hollister is poised to play a crucial part in expanding Refresh PR’s clientele. Beyond that, he will collaborate closely with the senior leadership to propel the agency’s growth and cultivate its culture of high performance. He brings with him a commitment to enriching the agency’s internal training programs, aimed at fostering the next generation of PR and marketing professionals.
Expressing his enthusiasm for the role, Hollister remarked on the excellent reputation Refresh holds in sectors such as technology and construction. He is determined to enhance the agency’s solid foundations and broaden its sectoral reach. Moreover, Hollister anticipates contributing fresh perspectives that will help the agency attain even greater achievements.
Laura Mashiter, the managing director at Refresh, praised Hollister’s broad expertise across varied industries, acknowledging his vital role in steering client acquisition and agency growth. She noted the increasing global challenges that require leadership teams to continually adapt. In this environment, Hollister’s wealth of experience and creative approach will provide the crucial support and innovation needed to drive client growth.
Rick Hollister’s appointment represents a strategic move to enhance Refresh PR’s capabilities and future growth.
