Worldline [Euronext: WLN], a global leader in payment services, has announced the introduction of its new account-to-account payment solution, “Bank Transfer by Worldline”. This innovative payment method enables retailers to accept bank transfers, adding to the range of payment options available to merchants. It is specifically designed to address payment scenarios that traditional methods often struggle with, such as invoices and high-value transactions. The solution provides a seamless, secure payment experience for both businesses and customers across Europe.
Since August 2024, “Bank Transfer by Worldline” has been available to merchants in 10 European countries, including Austria, Belgium, Croatia, France, Germany, Italy, Luxembourg, the Netherlands, Slovenia, and Spain. By the end of 2024, the service will expand to four additional countries: Poland, Slovakia, the Czech Republic, and Hungary. This new solution gives merchants access to a potential customer base of approximately 300 million eligible users*. It has been piloted successfully over the past nine months and is now fully integrated with around 500 of Worldline’s existing merchants, supporting both online payment systems and pay-by-link services. Plans are in place to roll out the service to all eligible merchants across the EU.
This launch represents a significant advancement in account-to-account payment technology. It provides businesses with a fully integrated payment experience under the trusted Worldline brand. Operating within Worldline’s extensive merchant services ecosystem, the solution offers features such as low-code integration, real-time settlement notifications, easy refunds, and consolidated payout, reporting, and reconciliation—comparable to other well-established payment methods.
The solution is particularly beneficial for businesses that handle high-value transactions, such as those in specialised retail sectors, the public sector, and B2B payments. By mitigating common challenges such as card payment limits and elevated fraud risk, “Bank Transfer by Worldline” reduces the likelihood of declined transactions and offers cost savings for merchants. Additionally, its cross-border capabilities are ideal for merchants operating in multiple markets.
Paul Marriott-Clarke, Head of Merchant Services at Worldline, said: “With ‘Bank Transfer by Worldline’, we have developed a payment method grounded in trust and simplicity, leveraging existing European payment networks and offering innovative customer experience. This launch reinforces our commitment to making payment solutions accessible for all.”
Alessandro Baroni, Head of Financial Services at Worldline, added: “By integrating Worldline’s open banking solution, which connects to over 3,500 banks across European countries, ‘Bank Transfer by Worldline’ offers merchants a solution that simplifies payment initiation via bank transfer and unifies the customer experience.”
Andreas Jürgensen, Sales Operations Director at Camping Vision, shared his positive experience: “We’re committed to enhancing our customers’ booking experience. Our pilot with ‘Bank Transfer by Worldline’ has allowed us to implement an online payment solution that streamlines both our online and invoice payments. From other similar payment methods, we know our customers feel safe paying with their bank account. We believe enhanced security will increase bookings and improve conversion rates, supporting our goal of offering a customer-friendly payment method and benefiting our overall contribution to the campsite business.”
For more details about “Bank Transfer by Worldline”, please visit: business.worldline.com/account-to-account-payments
