Altrincham hosts the Tour of Britain with a creative highlight, the ‘Divorce Bike’, capturing local attention.
- The tandem bike boasts a unique, symbolic design, each handlebar directing a different way, symbolising relationships diverging.
- Lund Bennett Law’s novel concept aligns with their relationship-themed marketing campaign, prompted by an Altrincham competition.
- Managing Partner Kirsten Bennett emphasises community involvement and wishes competitors well from the sidelines.
- Lund Bennett Law leverages this opportunity to reiterate their expertise in family law and community engagement.
In a quintessentially creative gesture, Altrincham, the host of the Tour of Britain, witnessed the unveiling of the ‘Divorce Bike’ by local business Lund Bennett Law. This event, marking the community’s engagement with the prestigious cycling race, featured a specially designed tandem bicycle that innovatively portrays the notion of relationships pulling in divergent directions. The bike’s design, with its handlebars deliberately facing opposite directions, cleverly captures the essence of Lund Bennett’s recent marketing endeavour, which centres on the complexities inherent in partnerships.
The idea for this novel bicycle emerged from a competition organised by the Altrincham Business District. Local retailers were encouraged to design bikes that would encapsulate the essence of their enterprises, and Lund Bennett Law’s entry has certainly achieved this with flair. Kirsten Bennett, the firm’s Managing Partner, highlighted their pride in being part of the Altrincham community and lauded the event as an opportunity to demonstrate their creativity and commitment. Moreover, the firm remains steadfast in providing exceptional service levels, a trait echoed in their legal practice.
With this initiative, Lund Bennett Law has reinforced its standing not only as a provider of top-tier family law services but also as a participant in community life. Individuals interested in exploring legal guidance with Lund Bennett can contact their team for expert consultations, underpinning the firm’s dual focus on legal excellence and community involvement. This inventive contribution to the Tour of Britain symbolically aligns their legal practice with community values, fostering stronger connections between local business and the public.
Lund Bennett’s ‘Divorce Bike’ exemplifies the fusion of creative marketing and legal expertise in engaging community events.
