Travel Counsellors has appointed Kristina Seed to enhance training for new joiners in a newly created role.
- Kristina Seed brings over 25 years of experience, having started her career with Co-op Travel before transitioning to various training roles.
- Seed’s role is pivotal in shaping training for new joiners from the travel trade and academy routes, supporting the company’s growth.
- Matt Harding highlights Kristina’s extensive experience as crucial for developing a community of travel entrepreneurs.
- Travel Counsellors continues to grow, with over 2,000 counsellors worldwide and more than 300 joining in 2023.
Travel Counsellors has strategically appointed Kristina Seed as a learning and development executive to accommodate the surge in new joiners. This newly established role underscores the company’s commitment to advancing the skills of its incoming members.
Kristina Seed, an industry veteran with more than 25 years of experience, began her career at Co-op Travel and progressed to significant roles including head of quality at a training provider. Her extensive background equips her to lead the training of new joiners through both travel trade and academy channels, aligning with the company’s strategic growth initiatives.
Matt Harding, franchise sales director, expressed enthusiasm over Kristina Seed joining their expanding training team, citing her vast experience and fervour for training as integral to building a robust community of travel entrepreneurs. He stated, “Kristina’s expertise will be instrumental in the next phase of our growth plans”. This strategic hire is timely, given the unprecedented influx of new members into their community.
In assuming her duties, Kristina Seed expressed her eagerness to collaborate with the travel entrepreneurs, aiming to deliver quality training programmes. She noted, “Developing people is my passion, and training is at the heart of everything I do”. Her vision aligns with the company’s goals to foster business growth and ensure counsellors are well-equipped to offer personalised and enriching travel experiences.
Travel Counsellors is growing rapidly, boasting over 2,000 travel counsellors globally with a substantial addition of 300 in the past year alone. This expansion highlights the ongoing demand for personalised travel services and the company’s proactive stance in nurturing its human capital to match this demand.
Kristina Seed’s appointment as a learning and development executive marks a significant step in Travel Counsellors’ strategy for growth and skill enhancement.
