Tesco has announced significant advancements in its retail media capabilities, enhancing both online and in-store advertising.Video advertising is now available on Tesco.com and its app, allowing…
Tesco has announced significant enhancements to its retail media offerings.Advertisers can now utilise video ads on Tesco’s website and app.In-store advertising expands with store wrap options…
Tesco has announced a major expansion of its advertising capabilities, spearheading new video and store wrap promotions.These advancements are part of a broader strategy to integrate…
Tesco has embarked on a significant expansion of its retail media partnership with The Trade Desk, aiming to harness the potential of shopper data through its…
Tesco has announced an expansion of its retail media partnership with The Trade Desk, integrating its Clubcard data to provide brands with enhanced advertising capabilities.This move…
Tesco enhances advertising strategy by leveraging Clubcard data, ensuring privacy-centric ad targeting.The collaboration with The Trade Desk offers brands access to anonymised Tesco Clubcard user data…
Tesco plans to leverage AI for personalised product suggestions, enhancing value and nutrition for shoppers.CEO Ken Murphy has highlighted AI’s potential to guide purchases based on…
In a bid to encourage healthier eating habits, Tesco is considering the implementation of AI technology in conjunction with its Clubcard data. This potential move is…
