Browsing: brand strategy News
Boohoo, the renowned fashion retailer, is embarking on a transformative journey with its latest brand refresh. The company’s new visual identity signifies a fresh start as…
Michael Lambert ascends to Managing Director position at Media Village, Lancashire.Lambert’s career began as an apprentice with the agency in 1999.Steve Shread transitions to chairman, marking…
Victorian Plumbing has announced its decision to close its recently acquired competitor, Victoria Plum, due to incurring nearly £2 million in losses since the acquisition in…
Amidst the evolving landscape of luxury brands, Mulberry finds itself at a crossroads. The brand’s founder, Roger Saul, suggests that aligning with an international luxury giant…
Navigating the fast-paced market landscape remains a formidable challenge for businesses today, necessitating both broad and nuanced strategic changes to remain competitive.Regardless of size, businesses must…
Boohoo Group has opened an expansive new showroom in Soho, London, catering to its five key brands and partners.This 6,700 sq ft facility on Great Pulteney…
Danish fashion brand Ganni has strategically appointed Sheena Sauvaire as its interim chief brand officer.Sauvaire’s vast experience in the fashion industry promises to enhance Ganni’s brand…
Hugo Boss has revised its financial outlook for 2024 following a challenging second quarter.The company now projects a 1% to 4% sales increase in group currency,…
Abercrombie & Fitch has reported a significant profit surge for the quarter ending 4 May, leading to a raised full-year financial outlook. This marks a pivotal…
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