Browsing: Advertising News
Los Angeles Tourism is capitalising on the UK’s vibrant market with a compelling advertising initiative.This strategic effort seeks to elevate Los Angeles as a top travel…
The collaboration between a Welsh agency and ITV marks a significant shift in advertising methods, using generative AI to cut costs and increase accessibility.Travel House and…
Tesco has announced an expansion of its retail media partnership with The Trade Desk, integrating its Clubcard data to provide brands with enhanced advertising capabilities.This move…
ITV’s latest venture harnesses Generative AI to produce innovative television ads.The introduction of AI aims to lower production costs, making TV advertising accessible to smaller enterprises.Two…
The Advertising Standards Authority (ASA) has issued a ruling against Debenhams for a social media advertisement deemed misleading. The ad, promoting ‘up to 60% off’, failed…
The Advertising Standards Authority (ASA) recently addressed a controversial claim made by Hurtigruten Expeditions in one of its advertisements. The focus was on the term ‘sustainable…
EasyJet and Skyscanner have embarked on an ambitious extension of their partnership, aiming to transform the conventional dynamics of airline distribution. This renewed collaboration introduces state-of-the-art…
The Advertising Standards Authority (ASA) has ruled against an eHarmony dating service advertisement which claimed science supported its matchmaking system, according to BusinessCloud. The dating site…
Google is facing a large-scale lawsuit over claims it unlawfully collected data from millions of British users. According to BBC News, it is the first legal…
Future Publishing is repositioning its technology brand T3 to focus on e-commerce, according to Digiday UK. The brand’s content includes men’s lifestyle areas such as fashion,…
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