Riviera Travel has launched significant updates to its website, enhancing user experience for both guests and travel agents.
- The relaunch includes streamlined access to holiday details, with all itinerary information now available through a single link.
- New website features pop-ups showcasing insights on hotels, ships, and daily activities, enhancing the booking process.
- A simplified booking procedure displays pricing and availability earlier, improving user navigation and decision-making.
- Additionally, Riviera has introduced a new travel agent engagement committee and a trade-dedicated contact centre to bolster trade support.
Riviera Travel has unveiled a series of updates to its website aimed at improving user experience for both guests and travel agents. The redesigned platform now offers a more intuitive and streamlined interface, enabling users to access comprehensive holiday information through a single link on the itinerary pages. This enhancement seeks to consolidate all necessary details, thereby easing the navigation and planning process.
One of the notable features of the update is the inclusion of pop-ups, which provide detailed insights into various aspects of a holiday, such as accommodation options, ship particulars, and daily activities. These pop-ups serve to enrich the user’s understanding and facilitate a more informed decision-making process when planning their journeys.
Moreover, the booking process has been significantly simplified. Now, pricing and availability are presented earlier in the customer journey, allowing travellers to make quicker and more confident decisions. This change is part of Riviera Travel’s broader initiative to create a more seamless and user-friendly online experience.
In comments on the update, Riviera Travel’s channel director, Stuart Milan, observed, “The past three years have seen a huge uplift in the number of agents interacting with our digital platforms. We’re very excited to release this enhanced version of our website, with the online experience now made as easy as possible for all visitors. The site perfectly mirrors the outstanding service available to agents throughout the rest of our business.”
Beyond the website enhancements, Riviera Travel is actively boosting its trade support. It has established a new travel agent engagement committee designed to influence future trade support mechanisms and launched its first trade-dedicated contact centre. This four-member team is exclusively focused on addressing the needs and interests of travel agents, reflecting Riviera’s commitment to strengthening its partnership with the trade sector.
Riviera Travel’s website relaunch signifies a strategic effort to enhance user experience and strengthen trade relations.
