PushON has expanded its marketing team with three new senior hires to enhance its digital marketing capabilities.
- The appointments address growing demand for PushON’s specialised digital marketing services, particularly in PPC and paid social media.
- Ryan Ip and Daniela Popovici join as senior PPC consultants, while Connor Martyn is named Paid Social Account Manager.
- The consultancy is expanding its service offerings to include TikTok and Amazon advertising, reflecting shifts in digital marketing trends.
- PushON plans to double its marketing team and forecasts a significant growth in marketing revenue by the end of the financial year.
In response to an increasing demand for its digital marketing services, PushON has significantly bolstered its marketing team with the recruitment of three new senior professionals. The firm, known for providing platform support and marketing solutions for eCommerce businesses aiming for substantial growth, underscores the need for strategic, results-oriented marketing interventions. The expansion aims to maintain PushON’s competitive edge in a rapidly evolving digital landscape.
Ryan Ip and Daniela Popovici have joined PushON as senior PPC consultants, bringing with them extensive experience and expertise. They are expected to spearhead the company’s pay-per-click strategy, ensuring that clients receive effective and impactful marketing efforts. Meanwhile, Connor Martyn joins the ranks as the Paid Social Account Manager, where his focus will be on steering the performance of campaigns across various platforms, notably Meta.
As digital marketing continues to evolve, PushON broadens its service horizon to include advertising on emerging platforms like TikTok and Amazon. This strategic expansion ensures that the consultancy remains at the forefront of digital marketing trends, providing its clients with cutting-edge solutions that align with contemporary consumer behaviours and preferences.
Sam Rutley, the Managing Director of PushON, highlighted the growing pivot of eCommerce businesses towards digital marketing strategies as a critical adaptation for staying competitive. “As more eCommerce businesses shift their focus to digital marketing, recognising they need to adapt to stay ahead, we’ve experienced a significant rise in demand for strategic, results-driven marketing solutions, such as paid media,” he stated. The addition of these senior figures is crucial to supporting clients as they scale up their operations amidst heightened market competition.
PushON’s strategic moves have already borne fruit, evidenced by the doubling of its marketing client base over the past year. Prestigious accounts such as Ryan Air Conditioning, National Museums Liverpool, aden + anais, and Funky Home have been secured, showcasing the consultancy’s burgeoning influence and capability in delivering top-notch marketing solutions. Furthermore, to accommodate rising demand, PushON seeks to double the size of its marketing team within the next year and anticipates a 48% increase in marketing revenue by the financial year’s close.
PushON’s strategic team expansion positions it well to meet rising demands and continue delivering impactful digital marketing solutions.
