The international food and beverage company Paulig has acquired Panesar Foods, a UK-based producer of sauces, salsas, and condiments, to boost its growth in the World Foods category. With this acquisition, Paulig aims to provide even more flavourful experiences to its customers and consumers. Panesar Foods, a family-owned business based in Tipton, United Kingdom, reported a turnover of £59 million in the fiscal year 2023 and employs 308 people.
This acquisition merges Paulig’s expertise in flavouring with Panesar Foods’ strong manufacturing and innovation capabilities, as well as their swift product-to-market abilities. Through this alignment of geographic reach and product portfolios, both companies can strengthen their standing in the World Foods sector.
Founded in 1992, Panesar Foods has primarily focused on the UK market, where it has become a leading manufacturer of sauces, salsas, and condiments.
“We have collaborated with Panesar Foods for 17 years, and we are very pleased to welcome the company to Paulig. Today, our combined taste expertise and innovation skills unite around a shared ambition: to accelerate our international growth and expand our World Foods offerings with sauces, salsas, condiments, marinades, and dips,” says Rolf Ladau, CEO of Paulig.
“We are incredibly proud of our history and the remarkable growth we have achieved since our culinary journey began in 1992. As Panesar Foods becomes part of Paulig, I am confident that our ambitions for international growth will be realised, and the business will continue to thrive. We share a strong commitment to innovation and delivering high-quality, flavourful products, and I look forward to bringing even more delicious products to the market, together,” says Bill Panesar, CEO of Panesar Foods.
“We are thrilled to join forces with Paulig,” adds MD Jas Panesar. “This partnership will allow us to reach new markets and deliver our authentic World Food flavours to a broader audience. We look forward to combining our passion for quality food with Paulig’s commitment to sustainability and innovation.”
Two Family-Owned Businesses United by Taste Expertise
Paulig leads the Tex Mex market across Europe and holds a significant position in other World Food categories, including Asian and Indian foods, and flavouring, particularly in the Nordic region. With products sold in 70 countries globally, Paulig offers an extensive branded range through multiple channels and has substantial expertise in concept creation and branded business.
Both Paulig and Panesar Foods are family-owned companies with a shared focus on taste expertise and a long-term strategy centred on customer satisfaction. Panesar Foods is headquartered in Tipton, where it also operates its three production sites. All of Panesar Foods’ 308 employees will join Paulig’s team.
For further information, please contact:
Nils Sjöberg
Head of Corporate Communications
nils.sjoberg@paulig.com
+46 70 085 24 11
