Mulberry’s largest shareholder has resolutely rejected another takeover bid from Frasers Group, describing it as an unwelcome diversion. The luxury brand remains focused on its recovery strategy after recent financial hurdles.
Frasers Group faces a deadline of 28 October to present a firm offer or retract its proposal. The proposed acquisition by Frasers, which currently owns a substantial share of Mulberry, has been deemed ‘inopportune’ by the principal stakeholders.
Maintaining strategic autonomy remains a priority for Mulberry amidst these external pressures. The company is dedicated to executing its turnaround strategy while deflecting unsolicited acquisition attempts.
This unfolding situation highlights Mulberry’s steadfastness in pursuing its recovery strategy while managing external takeover threats. The impending deadline for Frasers to submit a formal offer remains a critical juncture for both parties, potentially shaping their future trajectories.
