Peakes Travel Elite has launched a new luxury lounge, enhancing the VIP experience for its clients.
- The lounge, once housing the agency’s long-haul department, is now repurposed for client consultations and events.
- Claire Moore, Managing Director, emphasises the unique offering of an appointment-only system to distinguish their services.
- Monthly ‘meet the expert’ events are set to resume, starting with a focus on Japan by the Inside Travel Group.
- The agency’s resilience is apparent despite recent flooding disruptions, with strong sales and fresh business reported.
Peakes Travel Elite has introduced a luxurious lounge at its Shrewsbury premises, dedicated to providing VIP consultations and hosting events with tour operators. This transformation has repurposed the space previously used for handling long-haul travel, reflecting a strategic shift in the agency’s operations.
Managing Director Claire Moore highlights the new lounge as a testament to the agency’s commitment to offering a distinctive, high-quality service. The appointment-only system is a significant aspect of this strategy, ensuring personalized attention to clients, away from the bustling main floor, enhancing privacy and exclusivity.
The innovative approach also involves collaboration with specialist tour operators, utilizing modern communication technologies such as Zoom and Teams for direct interaction with clients during consultations. Such technology integration allows the agency to maintain its edge in a competitive market by offering unique and interactive experiences.
Peakes Travel Elite is also reinstating their popular ‘meet the expert’ events on a monthly basis, offering clients specialist insights into various travel destinations. The first event, featuring Holly Brown from Inside Travel Group, will discuss travel opportunities to Japan, coinciding with Moore’s recent educational visit to the country.
Notably, the agency’s operations have demonstrated resilience, effectively overcoming a recent disruption caused by severe flooding. After temporarily closing due to the river Severn’s overflow, Peakes Travel Elite bounced back with robust sales figures, marking a significant recovery and ongoing success in their travel offerings.
Peakes Travel Elite continues to lead with innovative service offerings and resilience in the travel industry.
