Lesniak Swann, a B2B-focused agency based in Stoke, has acquired Manchester’s boutique digital agency, Don’t Be Shy. This acquisition marks a strategic expansion for Lesniak Swann, enhancing their digital capabilities and geographical reach.
- Lesniak Swann, seeking to bolster its digital services, has brought Don’t Be Shy under its umbrella, moving closer to its ambitious financial goals.
- The acquisition extends Lesniak Swann’s expertise, adding Don’t Be Shy’s technological and strategic prowess, poised to increase revenues significantly.
- Alex Swann highlighted Don’t Be Shy’s strong reputation for integrating strategy with technology, aligning with Lesniak Swann’s growth objectives.
- This acquisition also provides Lesniak Swann a strategic location in Manchester’s Northern Quarter, seen as pivotal for future expansion in sectors like tech and telecoms.
Lesniak Swann, known for its B2B marketing prowess, has extended its capabilities by acquiring Don’t Be Shy, a well-regarded boutique digital agency located in Manchester. This strategic move is expected to enhance Lesniak Swann’s range of services, particularly in the digital domain, as it aims to reach or exceed its £5 million annual net revenue target.
Alex Swann, the Managing Director of Lesniak Swann, praised the expertise of Don’t Be Shy in combining strategic approaches with technological expertise. According to him, “The last few years have seen rapid growth for the business. We’re expecting a double-digit increase in revenues this year too.” This reflects the confidence in harnessing the synergies between both organisations to scale new heights in business performance.
The integration of Don’t Be Shy’s technologies into Lesniak Swann’s operations promises to enhance the quality and variety of services offered to clients. Furthermore, the acquisition provides Lesniak Swann with a strong physical and strategic presence in Manchester’s Northern Quarter, a well-known hub for creativity and innovation. This locale is expected to support future expansions, especially in burgeoning sectors like technology and telecommunications.
In an announcement on LinkedIn, Don’t Be Shy highlighted the seamless integration of both teams as forming a “super-team” capable of delivering exceptional work across various disciplines. They expressed enthusiasm about the expanded expertise across different sectors such as e-commerce and construction, and indicated that exciting new developments are forthcoming.
The collaborative potential unlocked by this acquisition underscores Lesniak Swann’s commitment to enhancing its service offerings while securing a foothold in key strategic locations. This aligns with its financial ambitions and reflects an adaptive strategy to maintain competitiveness and relevance in an ever-evolving market landscape.
The acquisition marks a significant step for Lesniak Swann, enhancing its digital service offerings and strategic positioning for future growth.
