Connective3 has strengthened their European presence by appointing Vera Staiger as DACH PR Lead.
- Staiger’s appointment aligns with Connective3’s strategy to enhance its international PR capabilities.
- The agency has recently recruited native speakers to handle tailored campaigns across several European regions.
- Staiger is set to expand and retain Connective3’s client base across Germany, Austria, and Switzerland.
- Connective3 aims to drive organic performance and increase its client roster significantly.
Connective3, a performance marketing agency based in Leeds, has taken a strategic step by appointing Vera Staiger to lead its PR efforts across the DACH region, comprising Germany, Austria, and Switzerland. This move is part of the agency’s broader ambition to expand its digital PR services in neighbouring countries as well, enhancing its ability to meet clients’ global needs with targeted strategies.
In recent efforts to bolster its international PR capabilities, Connective3 has made considerable investments by incorporating native speakers from Germany, France, and Spain into its workforce. These additions aim to ensure the delivery of customised campaigns across diverse territories, thereby supporting the agency’s global objectives.
Vera Staiger will be central to Connective3’s plans to grow and sustain its market presence within the DACH area. Besides overseeing the team, she will ensure that client strategies effectively promote organic growth. Expressing her enthusiasm, Staiger stated, ‘I’m thrilled to step into this new role to support the growth of Connective3’s international presence. We already work with brilliant clients across multiple sectors and territories, and I’m excited to expand our portfolio in the DACH region even further by collaborating with new brands.’
David White, the agency’s chief growth officer, praised Staiger’s dedication, acknowledging her contributions since joining the team. ‘As an agency, we’re committed to providing development opportunities for our team. Vera has shown constant determination and passion since she joined us, and we’re excited to watch her grow and develop even further in her new role,’ White commented. Currently, Connective3’s PR department comprises 28 specialists who collaborate on digital strategies for prominent brands like SumUp, ifolor, and weloveholidays across the DACH region, further highlighting the agency’s expansive vision.
The agency is marking its fifth year of operations with strategic changes, including the acquisition of Powerhouse, a creative content agency. Connective3 is also expanding its scope within the B2B sector, working with companies such as OC&C strategy consultants and RFC: Edenred, a fuel card provider. This growth reflects Connective3’s ongoing commitment to enhancing its service offerings and client reach.
Connective3’s strategic appointments and expansions exemplify its commitment to strengthening its international presence and broadening its client base across Europe.
