Kuoni is extending its Caribbean programme by integrating Jamaica and the Dominican Republic, aiming to diversify its travel offerings and appeal to varied customer demographics.
- Recognising the demand for all-inclusive holidays, Kuoni emphasises value for money, with over a third of its bookings now for such resorts.
- Adults-only resorts and family-friendly accommodations are included to cater to diverse preferences, alongside luxury options to attract upscale travellers.
- Kuoni is investing in training and familiarisation trips for staff to enhance understanding of the new destinations, ensuring high-quality customer experiences.
- The expansion is marked by an initial promotional offer, providing up to £200 off bookings made between September 2-16.
Kuoni, a well-regarded name in upscale travel, is fortifying its Caribbean presence by adding Jamaica and the Dominican Republic to its offerings. This strategic expansion comes as part of a broader push to cater to a diverse clientele seeking varied holiday experiences. Recognised as a significant advancement, this move promises an array of travel options, embodying the brand’s commitment to providing great value and memorable experiences.
Acknowledging the soaring popularity of all-inclusive vacations, Kuoni emphasises monetary value. More than one-third of bookings are for all-inclusive resorts. This newly expanded collection aims to present a variety of budget-friendly choices that do not compromise on the quality of experience. Families and solo travellers alike are bound to find something appealing in this diversified portfolio.
For those seeking a more adult-oriented retreat, the expansion includes renowned adults-only resorts like Secrets Tides Punta Cana and Couples resorts in Jamaica. Family groups are not left behind, with options such as Beaches Jamaica and Sunscape Dominicus La Romana included, ensuring that all ages experience the trip of a lifetime.
In the realm of luxury travel, Kuoni’s new destinations boast prestigious resorts such as the Eden Roc Cap Cana and Casa De Campo Resort. These locations are set to captivate high-end travellers drawn to the allure of bespoke experiences.
To support this growth, Kuoni has initiated comprehensive training for its staff and is organising familiarisation trips to these destinations. This proactive approach ensures that customer queries and needs are met with informed and personal service.
Jim Robertson, senior regional product manager at Kuoni, elucidated, “Both these destinations have huge appeal, with culture, amazing beaches, mountains and rainforest, so we know we can create stunning itineraries which appeal to couples of all ages, as well as families.” This dedication to customising itineraries highlights Kuoni’s proficiency in curating enriching multi-centre trips.
To celebrate the launch, Kuoni is offering customers a promotional discount of up to £200 on new bookings made during the first two weeks of September, encouraging travellers to explore these newly added paradises.
Kuoni’s strategic expansion into Jamaica and the Dominican Republic underscores its commitment to offering diverse, value-driven holidays across the Caribbean.
