Jet2holidays has unveiled a new competition called ‘Go for Gold’, offering exciting prizes for travel agents.
- Participants in the ‘Go for Gold’ competition can win a seven-night stay at a Grecotel hotel.
- Additional prizes include a digital advertising screen or marketing spend for runners-up.
- The competition features five categories, focusing on top-selling agencies and promotional efforts.
- Entries are open on the Jet2holidays trade website until August 11, 2024.
Jet2holidays has introduced an exhilarating opportunity for its affiliated travel agents through the ‘Go for Gold’ competition, inspired by the spirit of the Olympics. The contest offers a range of enticing prizes, with the pinnacle being a week-long stay at a luxurious Grecotel property. This initiative is designed to reward exemplary performance and inspire healthy competition among agents.
The ‘Go for Gold’ campaign sets the stage for agents to compete across five distinct categories: the top-selling agency for winter 2024/25, the top-selling agency for summer 2025, the top-selling agency for Grecotel properties, the best window promotion for summer 2025, and the best social media campaign for summer 2025. Such a diverse range of categories ensures that various aspects of sales and marketing are recognised.
Alan Cross, director of travel agent relationships at Jet2holidays, expressed his enthusiasm for the competition by stating, “It has been a summer of sport which has sparked our competitive spirit, so we are delighted to be launching this exclusive competition for our independent travel agency partners.” This statement underscores the drive to foster motivation and excellence within the agency community.
Apart from the grand prize of a seven-night stay, second-place winners can choose either a digital display advertising screen or a £2,000 marketing budget, offering them flexibility to enhance their promotional strategies. Third-place finishers have the option of an LED lightbox or a £1,000 marketing budget. These awards aim to support agencies in boosting their visibility and performance.
Participation in the ‘Go for Gold’ contest is straightforward. Interested agencies must visit the Jet2holidays trade website, navigate to the competition page, and complete a brief entry form. The deadline for submissions is set for 11 August 2024, providing ample time for participants to prepare and submit their entries.
The ‘Go for Gold’ competition exemplifies Jet2holidays’ commitment to recognising and rewarding the hard work of its travel agents through innovative incentives.
