The Insights Family appoints industry veteran Jack Day as new global strategic account director.
- Jack Day has left his role at Kids Know Best to join The Insights Family.
- Day’s previous experience includes impactful roles in kids’ media and family entertainment.
- His arrival aims to enhance the company’s position in the global market.
- The company looks forward to leveraging Day’s expertise to drive client growth.
In a significant strategic move, The Insights Family has appointed Jack Day as their new global strategic account director. This move signals the company’s intent to strengthen its market presence in the realm of kids, young people, and parents’ market intelligence. Jack Day’s arrival from Kids Know Best, where he served as the Commercial Director, is set to bolster the company’s commercial operations, particularly in London.
Bringing over a decade of expertise in kids’ media and family entertainment, Day’s career has been marked by senior roles at WildBrain, including the position of Head of Partnerships. His focus has always been on creating successful partnerships across various domains such as licensing, content, toys, and fast-moving consumer goods. At The Insights Family, his strategic insights are expected to further solidify the company’s market leadership.
CEO Tom Williams expressed his enthusiasm regarding the new appointment, stating, “Jack’s deep knowledge of the industry and his background in strategic partnership-building within the kids and family insights space will be invaluable as we continue to advance our global client portfolio. We’re thrilled to welcome him to our team and look forward to the growth his expertise will bring.”
Jack Day himself highlighted the opportunity that lies ahead, emphasising the unique offering of The Insights Family. “The company provides an exceptional suite of real-time insights products that are unmatched in the market. With the rapid evolution of consumer behaviour, especially among the younger demographics, access to high-quality, timely insights is crucial. I’m excited to collaborate with our partners, help them harness these insights, and drive innovation and growth,” he stated.
Jack Day’s expertise and leadership are poised to significantly advance The Insights Family’s strategic goals.
