HX has officially appointed Alex Delamere-White as their Chief Commercial Officer after a six-month interim period.
- Delamere-White plans to focus on long-term investments in travel trade partnerships.
- HX is restructuring its global operations under a single leadership model, impacting high-level roles.
- Jim Sayer has been appointed as Senior VP for global marketing, and Nathaniel Sherborne will take on a new leadership role.
- Delamere-White has extensive experience in the cruise industry, previously serving with major lines like P&O Cruises.
HX has confirmed Alex Delamere-White as its new Chief Commercial Officer, transitioning from his interim role over the past six months. This decision marks a significant step in HX’s strategic direction, as Delamere-White emphasises the importance of long-term investments in trade partnerships. Such investments are expected to solidify the company’s market position and strengthen its relationships within the travel industry.
The appointment is part of a broader organisational restructure at HX, aimed at integrating its global operations under a unified leadership model. This change is expected to streamline decision-making processes and promote efficient management across all levels of the company. With this move, Jim Sayer steps into the role of Senior Vice-President for Global Marketing, while Nathaniel Sherborne assumes responsibilities as Managing Director for European and Global Sales Enablement.
Delamere-White brings a wealth of experience to HX, having spent over a decade in the cruise sector with companies like P&O Cruises, Cunard, and Princess Cruises. His previous role as Chief Commercial Officer at McCarthy Stone has equipped him with skills valuable to HX’s growth. Delamere-White states, “The last six months have seen pivotal change for HX, and I’m excited to see what the future holds for the business.”
In his new role, Delamere-White’s main focus will include enhancing HX’s B2B strategies, ensuring sustainable growth, and maximising commercial performance globally. Nathaniel Sherborne, in his newly appointed role, will concentrate on enhancing the coordination of B2B activities internationally, supporting HX’s vision of becoming a leader in sustainable exploration travel.
This strategic restructuring and high-profile appointment underscore HX’s commitment to leadership in sustainable travel.
