Hays Travel Independence Group (IG) is attracting significant interest from high-calibre potential recruits, aiming to expand its membership beyond the existing 109 members.
- In the last financial year, 12 new members have joined Hays IG, with the focus firmly on quality over quantity.
- Dame Irene Hays emphasized the group’s commitment to supporting aspiring entrepreneurs with robust business plans.
- The recent IG conference in Leeds highlighted the importance of the lates market as a key selling period.
- Feedback from conference attendees was overwhelmingly positive, with valuable insights shared to enhance business strategies.
Hays Travel Independence Group (IG) is currently garnering interest from potential recruits described as ‘very good quality,’ which could increase its membership beyond the current 109 members. Dame Irene Hays, chair of Hays Travel, places a strong emphasis on prioritising quality over quantity, providing support to candidates who demonstrate convincing business plans.
The IG conference, recently held in Leeds, reported a successful enrolment of 12 new members over the past financial year. The conference served as a platform for discussing strategic insights and sharing valuable knowledge, especially regarding the burgeoning potential of the lates market.
Dame Irene Hays expressed enthusiasm about empowering entrepreneurs willing to venture into starting their own businesses, hinting at promising leads in the pipeline with an optimistic outlook for the next IG conference.
At the Leeds gathering, delegates found considerable value in the practical advice and ‘top tips’ shared, which are aimed at ensuring an outstanding performance in 2024. The heightened focus on the lates market, identified as a secondary peak-selling period by Hays Travel, was a significant theme.
Hays Travel has notably increased its investment in marketing this years’ lates campaign, recognising from data that a large number of customers plan to travel but have not yet booked. This delay in bookings is attributed to economic uncertainties and a consumer belief in securing last-minute bargains, signalling a potentially robust late market driven by latent demand.
Hays Travel IG is poised for growth, driven by strategic recruitment and market insight.
