Newmarket Holidays held a unique ‘takeover’ day at Hays Travel’s headquarters, featuring Elvis and Santa as guest performers.
- The event aimed to provide training and express gratitude to the Hays Travel team while highlighting Newmarket Holidays’ expanding tour offerings.
- An Elvis impersonator entertained staff, promoting Newmarket’s US itineraries.
- Santa Claus made an appearance to support the brand’s festive Lapland programmes.
- Participants enjoyed themed activities and an Indian lunch in appreciation of Newmarket’s diverse destination tours.
Newmarket Holidays organised an engaging and lively event at the Hays Travel headquarters in Sunderland. This ‘takeover’ day was meticulously crafted to offer team training and express heartfelt thanks to the Hays staff, while also showcasing the ever-expanding list of tours available from Newmarket Holidays.
Adding a touch of entertainment to the day, an Elvis impersonator was brought in to perform The King’s greatest hits, tying into Newmarket’s popular US itineraries. This musical tribute helped staff get a taste of the excitement in store for customers who choose these American adventures.
As festivities continued, Santa Claus made a jolly appearance, distributing gifts to the attendees. This gesture was also strategic, aimed at drawing attention to Newmarket’s festive holiday programmes, especially those in Lapland, which have become a seasonal favourite.
The day was further enlivened by a themed Indian lunch, which underscored the brand’s commitment to offering diverse travel experiences. By treating the team to Indian cuisine, Newmarket put the spotlight on their group tours to India, thereby reinforcing their diverse tour portfolio.
Emphasising Italy as one of their most cherished destinations, the event included Italian-themed activities with prizes, allowing participants to engage with the essence of Italian culture in a playful and rewarding manner. This focus on Italy served to bring attention to its continued popularity among Newmarket’s travel offerings.
The event successfully showcased Newmarket Holidays’ diverse travel options while strengthening bonds with Hays Travel.
