David Jones has been appointed as the new vice-president of global marketing and UK and EMEA sales for Cunard.
- Jones steps into the role following the departure of Angus Struthers after Queen Anne’s naming ceremony.
- Jones brings over five years of experience as Cunard’s marketing director to his new senior leadership position.
- His responsibilities will include driving global growth and sales strategies across Europe, the Middle East, and Asia.
- Cunard’s president expressed confidence in Jones’s capability to enhance the brand’s global presence.
David Jones has taken on the role of vice-president of global marketing and UK and EMEA sales at Cunard, succeeding Angus Struthers. Struthers departed following the recent naming ceremony of Cunard’s latest ship, the Queen Anne. Jones, who has been part of Carnival UK since 2017, transitions from his former role where he served as marketing director for Cunard over the past five years.
In his new position, Jones is entrusted with the responsibility of overseeing pivotal aspects of marketing and sales strategies for the cruise line. This move is pivotal for Cunard’s ambitions to expand its global reach and reinforce its brand presence internationally. Driving growth and delivering impactful sales strategies across key regions such as Europe, the Middle East, and Asia will be at the forefront of Jones’s objectives.
Cunard’s president, Katie McAlister, articulated her enthusiasm regarding Jones’s appointment to the leadership team, underscoring the strategic significance of this transition at a critical juncture for the brand. McAlister stated, “We are delighted to welcome David to our leadership team at such a crucial moment for our brand. His experience will be instrumental as we continue to build our global marketing presence.” Her statement reflects a keen anticipation of Jones’s potential to steer the brand towards achieving its growth targets.
David Jones’s appointment is poised to significantly bolster Cunard’s marketing and sales strategies on a global scale.
