CroisiEurope is strategically expanding its presence in the UK with focused initiatives.
- The company is appointing a Business Development Manager to enhance trade relations in key regions.
- A new call centre investment will facilitate the introduction of flight-inclusive packages.
- CroisiEurope is leveraging partnerships to support its UK market expansion.
- The expansion plans underscore CroisiEurope’s commitment to the UK cruise sector.
CroisiEurope is actively enhancing its strategic footprint in the UK, a decision marked by the appointment of a new Business Development Manager. This role will focus on building and managing relationships with both new and existing trade partners across the Midlands, north of England, and Scotland.
The introduction of a new call centre signifies a pivotal move for CroisiEurope, allowing it to offer flight-inclusive packages within the UK market for the first time. According to an official statement, this investment unlocks numerous opportunities for reaching new audiences, ultimately bolstering business growth within the region.
John Fair, the UK sales director, highlighted the significance of the growing interest in the company’s diverse offerings, including river, ocean, coastal cruises, and hotel barge products. He stated, ‘With strong sales and increased interest in our products, now is the perfect time to invest in the UK and further reinforce our commitment to this very important market.’
Additionally, CroisiEurope has partnered with Blue Water Holidays, entrusting them with the management of their call centre operations. This longstanding partnership is expected to significantly aid the company’s UK expansion efforts, with Fair expressing confidence in Blue Water Holidays’ ability to support their growth ambitions.
CroisiEurope’s strategic initiatives demonstrate a robust commitment to strengthening its position in the UK cruise market.
