APT & Travelmarvel have announced the launch of their 2024 European river cruising programme, signalling a return to printed brochures and expanding itinerary options.
- The newly introduced programme features 17 itineraries, including a limited edition cruise focusing on the scenic locales of the Netherlands and Belgium.
- An early booking incentive is in place, offering savings of up to £1,500 per person on selected cruises for bookings confirmed before 30 November 2023.
- Highlighted itineraries include trips along iconic European rivers such as the Rhine, Main, and Danube, as well as unique Croatian yacht cruises.
- The extensive offerings aim to cater to a range of traveller preferences, reinforcing APT & Travelmarvel’s commitment to diverse and luxurious cruising experiences.
The 2024 river cruising programme by APT & Travelmarvel marks a significant move in the realm of European river cruises with the launch of 17 diverse itineraries. This initiative not only promotes new voyages but also reinstates the traditional printed brochure, a nostalgic nod to the tactile experience of arranging travel plans.
Among the noteworthy highlights, a limited edition springtime cruise through the Netherlands and Belgium stands out. Departing on 12 April 2024, this unique cruise offers an exclusive experience, starting and concluding in Amsterdam. It provides passengers with an opportunity to visit notable landmarks like the Delta Works and the Keukenhof Gardens, with prices beginning at £3,295 per person, reduced from £4,095.
To stimulate early reservations, a generous discount of up to £1,500 per person is offered for bookings completed by 30 November 2023. This move is anticipated to drive early interest and secure commitments from travel enthusiasts who are keen on exploring these culturally rich waterways.
The expansive programme doesn’t stop at river cruises. It incorporates the allure of Croatian yacht cruises and voyages along the Rhine, Main, and Danube, each promising a distinct and enriched travel experience. These cruises are part of APT & Travelmarvel’s larger strategy to accommodate varying traveller desires, showcasing a comprehensive slate of options that include their bestsellers like the Delightful Danube and Reflections of the Rhine.
Brad Bennetts, head of sales and business development, emphasised the strength of early trade bookings and the important role played by these itineraries in maintaining APT & Travelmarvel’s reputation for luxury and innovative cruise offerings. “Our most successful agent partners use this sense of urgency to their advantage – it presents a topical reason to contact their databases of prospective river cruise clients,” he noted. His comments underscore the blend of strategic marketing and product excellence driving these offerings.
APT & Travelmarvel’s 2024 programme is set to captivate travellers with its diverse offerings and early booking benefits, aiming to enhance its presence in the cruise market.
