‘When the Bank Says No’ has appointed Anthony Sutton as its new sales director, marking a strategic move for the firm.
- Sutton brings over 20 years of financial service leadership experience to the role.
- His previous experience includes key positions at Santander and Sky, enhancing his suitability for this new role.
- The appointment comes as the firm aims to develop new technologies to streamline lending applications.
- Sutton’s leadership will support the company’s plans for expansion and innovation in specialist lending.
‘When the Bank Says No’ has strategically appointed Anthony Sutton to lead their sales division, marking a significant move for the firm. Sutton’s extensive experience, spanning over two decades in leadership roles within the financial services sector, positions him as a highly suitable candidate to drive the company’s goals forward.
Sutton’s career has seen him in prominent roles, such as head of customer services at Santander and head of sales operations at Sky. This rich background not only underscores his expertise but also highlights his capability to lead in complex environments, a trait that will be invaluable in his new role.
His recent work in freelance sales coaching and development further adds to his qualifications, offering a fresh perspective to ‘When the Bank Says No’. Sutton expressed his enthusiasm about joining the team, highlighting the niche service that focuses on exploring all options to best support clients who require specialist lending solutions.
The timing of Sutton’s appointment is pivotal as the company is on the brink of developing innovative technologies aimed at streamlining lending applications. His role will be crucial in leading the mortgage and specialist brokering teams towards these new technological advancements, thereby enhancing client service and operational efficiency.
Emma Jones, the founder and CEO of the company, voiced her excitement about Sutton joining the team. She emphasised his forward-thinking approach and proven track record, which align perfectly with the company’s mission to revolutionise the way clients receive advice when traditional banks decline their applications. The strategic leadership Sutton brings is expected to be a cornerstone in the company’s expansion plans.
Anthony Sutton’s appointment is set to significantly impact ‘When the Bank Says No’, steering the firm towards future growth and innovation.
