A-Rosa River Cruises extends its Hello2024 campaign until 15 October 2023, providing agents a 20% discount on new 2024 bookings.
- The extended offer includes a £24 shopping voucher per passenger for agents making new bookings.
- The initiative aims to support agents during CLIA’s Cruise Week, enhancing sales strategies.
- A-Rosa states the offer aligns with anticipated rises in flight prices, enabling cost-effective booking solutions.
- Seven-night cruises start at £1,499 per person with the discount, highlighting value in early booking.
A-Rosa River Cruises has announced an extension of its Hello2024 campaign that now runs until 15 October 2023. This strategic decision ensures travel agents can capitalise on a 20% reduction on the cruise component of all new bookings for 2024. Agents are incentivised with a £24 high street shopping voucher per passenger, applicable to new bookings across A-Rosa’s entire cruise portfolio if booked by mid-October.
To qualify for these incentives, agents must provide the special code ‘HELLO2024’ while booking bespoke ATOL-protected packages through A-Rosa Packages. This extension is aimed at assisting agents in bolstering their sales strategies, particularly as the industry approaches CLIA’s Cruise Week, a period marked by collective efforts across the cruise sector to promote cruises.
Lucia Rowe, A-Rosa UK & Ireland’s Managing Director, has expressed satisfaction with the campaign’s performance, underscoring its significance for agents in maintaining a robust sales message. She noted the campaign’s apt timing, as it coincides with probable increases in next year’s flight costs, allowing agents to secure favourable pricing for their clients.
Given the competitive pricing post-discount, seven-night cruises begin from £1,499 per person. This offers customers exceptional value, emphasising early booking advantages, and aligns with A-Rosa’s commitment to supporting travel agents in offering price-sensitive solutions to their customers.
The extension of A-Rosa’s campaign illustrates its commitment to empowering agents and providing customer value amidst rising travel costs.
