Fred Holidays has taken a significant step forward by introducing its most extensive brochure to date, aiming to enhance the customer experience.
- The brochure, spanning 112 pages, covers all seven continents and boasts 79 diverse itineraries tailored to different preferences and budgets.
- For the first time, QR codes are embedded to offer a more interactive experience, guiding agents to additional content seamlessly.
- Highlighted options for 2024-25 include new fly-drive programmes in Europe and an Albania-Unesco Riviera Experience.
- Additions such as the Full Brahmaputra and River Kwai cruises enrich the range of choices available to travellers.
Fred Holidays has released its largest brochure ever, meticulously curated to offer customers a plethora of travel options across all seven continents. With a total of 79 itineraries, this 112-page document aims to cater effectively to a wide spectrum of travel aspirations and budgetary considerations, making it a vital resource for travel agents.
A notable innovation within this brochure is the integration of QR codes, a first for Fred Holidays. These codes are designed to enhance user engagement by providing instant access to supplementary content, thereby ensuring that agents can offer their clients a more enriched and interactive travel planning experience.
Included in the 2024-25 offerings are new and expanded programmes, such as a comprehensive fly-drive scheme across Europe. Additionally, the brochure features a newly crafted six-night tour of the Albania-Unesco Riviera, priced at £1,799, which promises a deep dive into cultural and natural attractions.
River-cruise enthusiasts are particularly well catered to with new additions like the 10-night Full Brahmaputra cruise with Pandaw, starting at £5,895. There is also the Journey the River Kwai adventure, a 10-night experience that combines a cruise with an enriching stay in Bangkok, starting from £3,499.
Fred Holidays’ head of product, Simon Chambers, emphasizes that the brochure serves as a concise overview of the company’s comprehensive range of offerings, which can be custom-tailored. Chambers states, “I’m confident that the brochure will not only make it easier for agents to understand exactly what we offer, but also help them sell our products and use us as a one-stop-shop for any tailor-made rail, ocean and river cruises, cruise and stay, tours, short breaks, and long stay holidays.”
The launch of Fred Holidays’ expansive brochure sets a new benchmark in travel curation, offering enhanced choices through innovative tools and tailored experiences.
