Discover how Blue Diamond Resorts is transforming travel agent training with their new ‘lunch and learn’ initiative.
- These sessions are designed to enhance agents’ knowledge and confidence in selling Blue Diamond’s diverse brand offerings.
- Scheduled during quieter periods, they offer convenience for both in-office and remote agents.
- The hands-on sessions promise updates on products, essential selling techniques, and promotional insights.
- Luke Swarbrook highlights the bespoke nature of these training sessions, catering to both new and experienced agents.
Blue Diamond Resorts is pioneering an innovative training programme aimed at empowering travel agents through its ‘lunch and learn’ sessions this summer. These sessions focus on providing detailed product insights, key selling strategies, and current offers across its brand portfolio, which includes renowned names like Royalton Resorts and Planet Hollywood Hotels & Resorts. By engaging in these informative sessions, agents will be better equipped to promote the group’s extensive array of brands with confidence and precision.
Designed specifically to fit within agents’ work schedules, each 30-minute session offers a convenient opportunity for agents to enhance their expertise during lunch or afternoon breaks. These sessions are optimal for quieter months like July and August and can be conducted both in-person at the agent’s place of work or online for remote workers, ensuring flexibility and accessibility for all.
The sessions are coordinated by business development manager Luke Swarbrook, who invites agents to schedule a session either in their workplace or virtually. Participants will gain valuable insights including personalised advice tailored to help sell specific properties to targeted audiences. Additionally, agents receive in-depth destination information to effectively ‘set the scene’ for potential clients.
Luke Swarbrook describes these small group sessions as highly personalised and an excellent way for agents to deepen their understanding of Blue Diamond Resorts and its key brands. These sessions focus on central selling tips to ensure agents can successfully convert enquiries into bookings. Swarbrook emphasises the inclusive nature of the training, catering both to novice agents and those seeking to update their knowledge.
Blue Diamond Resorts’ tailored training approach marks a significant step forward in agent engagement and industry knowledge.
