In 2023, a part-time travel agent at Not Just Travel achieved an impressive milestone in cruise sales.
- Gemma Outram recorded £1.5 million in cruise sales, working alongside her duties as a business development manager.
- The success reflects the impact of Not Just Travel’s Cruise Division and strategic initiatives like the Cruise Mastery Programme and seminars.
- Outram’s achievements contribute to the company’s significant increase in cruise bookings since September 2022.
- The agency’s enhanced focus on cruises has led to exceptional sales growth and increased commissions for agents.
In a remarkable achievement for 2023, Gemma Outram, a part-time agent at Not Just Travel (NJT), achieved cruise sales totalling £1.5 million. This accomplishment was made possible while fulfilling her responsibilities as a business development manager, highlighting her dedication and skill in the travel sector.
The success of Gemma Outram is aligned with NJT’s strategic focus on enhancing its cruise offerings. The company’s Cruise Division, which launched in September 2022, played a pivotal role in this achievement. In addition to substantial support from the Cruise Mastery Programme and the Seminar at Sea trips, NJT’s consultants have significantly increased their daily cruise bookings compared to the previous year.
The agency’s intensified focus on cruise holidays has not only benefitted individual agents like Outram but has also driven an overall upsurge in the company’s sales. This surge is further evidenced by the achievements of other agents, such as Mark and Isobel McCardie, who logged over £3.8 million in bookings, and Gaynor Speakman with £1.7 million. Lloydie Gardener made £1.47 million in bookings, underscoring the agency’s collective success.
Not Just Travel’s efforts to promote cruising, including hosting numerous consultants on company cruises with well-known lines like NCL, Virgin Voyages, and MSC, have proven effective. Further, the launch of a standalone cruise website and the exclusive Circle of Excellence club for top-selling agents have significantly contributed to the agents’ ability to compare cruise lines and itineraries, thus boosting their business.
According to Steve Witt, NJT’s co-founder, the year has been phenomenal, with rising sales that show no signs of slowing. The company’s commitment to rewarding its travel franchisees and recognising their entrepreneurial spirit has resulted in unprecedented commission payouts. Meanwhile, co-founder Paul Harrison highlighted a 36.6% increase in holiday sales, showcasing the power of cross-over skills and entrepreneurial drive among agents new to the travel industry.
Gemma Outram’s success underscores Not Just Travel’s strategic cruise focus and its benefits for agents.
