Barbara Muckermann steps down as Silversea president, opening a new chapter for the cruise line.
- Bert Hernandez is appointed as her successor, bringing extensive experience from Royal Caribbean.
- Muckermann has been instrumental in positioning Silversea as a leader in ultra-luxury cruising.
- The transition coincides with Silversea’s recent educational partnership with Les Roches.
- Hernandez is set to continue Silversea’s legacy with new ventures like the launch of Silver Ray.
Barbara Muckermann has relinquished her role as president of Silversea to explore other professional avenues. Her departure marks a significant transition for the cruise line, renowned for its ultra-luxury and expedition offerings.
Bert Hernandez, who has spent two decades with Royal Caribbean Group in various executive capacities, steps into the leadership role at Silversea. His vast experience in commercial and operational spheres is expected to be instrumental in guiding the brand forward.
Under Muckermann’s stewardship, Silversea has strengthened its position as a preeminent provider of luxury cruising experiences. Her tenure saw the successful inauguration of Silver Nova, a vessel acclaimed for elevating standards of luxury at sea.
The announcement of Hernandez as president comes shortly after Silversea’s innovative educational partnership with Les Roches. This new programme aims to impart comprehensive knowledge of the cruise industry to students, reflecting Silversea’s commitment to shaping the future of the sector.
Hernandez expressed his admiration for Silversea’s established leadership in the luxury cruise market and conveyed his eagerness to further the brand’s tradition of excellence. “The opportunity to lead and grow such a beloved brand is a great honour,” he remarked, signalling a promising outlook with ventures like the introduction of Silver Ray on the horizon.
A new era beckons for Silversea as Bert Hernandez takes the helm, building on a legacy of luxury and innovation.
