The Advantage Travel Partnership has announced its 2024 conference theme, ‘Buen Futuro – Pace. Passion. Purpose’, emphasising a bright future for the travel industry.
- High-profile speakers, Natalie Campbell and Lisa Minot, have been added to the conference lineup to deliver insightful presentations.
- The conference will be hosted at the luxurious Grand Palladium Costa Mujeres Resort in Cancun, Mexico, from May 15 to 18.
- Julia Lo-Bue Said, the consortium’s chief executive, highlighted the importance of optimism and adaptability in the travel sector.
- David Meade will moderate the event, continuing his role since 2018.
The Advantage Travel Partnership has set an optimistic tone for its 2024 conference with the theme ‘Buen Futuro – Pace. Passion. Purpose.’ This theme reflects a positive outlook for the travel industry, encouraging stakeholders to embrace transformation and innovation. The conference, promising to be a pivotal event, is scheduled to take place at the Grand Palladium Costa Mujeres Resort in Cancun, Mexico, from 15th to 18th May.
Esteemed speakers have been invited to address the delegates, with the recent addition of social entrepreneur Natalie Campbell and Lisa Minot, head of travel at a prominent publication. Campbell, who is actively pursuing the position of Mayor of London, is also renowned for her work with Belu Water and her social innovation agency. Her extensive experience is set to provide a unique perspective on business responsibilities in the 21st century.
Lisa Minot, with over three decades of experience in travel journalism, will bring her insights into the UK consumer travel landscape to the forefront. Her presence on national TV and radio has cemented her as a leading voice in travel expertise, promising valuable analysis at the conference.
The event will feature sessions moderated by David Meade, a seasoned host of the Advantage conferences since 2018. Julia Lo-Bue Said, the chief executive, remarked on the importance of adaptability, enthusiasm, and purpose within the travel sector, signalling these elements as key to future success. In particular, the theme underscores the need for agility and commitment in a rapidly changing environment.
The conference aims to not only foster discussions on pressing issues within the industry but also inspire attendees by emphasising the transformative impact of travel. As the sector faces numerous challenges and opportunities, the event’s speakers are poised to offer forward-thinking approaches and strategies.
The 2024 Advantage conference is set to inspire and challenge the travel industry with its dynamic theme and distinguished speakers.
