Cunard has launched a special promotion on select 2024 voyages. The offer, which runs from 24 August to 4 September 2023, provides a 10% discount on certain itineraries. Eligible bookings made by agents can earn double Shine Rewards points. This initiative is aimed at attracting both new and loyal customers. Tom Mahoney, Cunard’s UK sales director, expressed excitement about helping guests realise their travel dreams.
Cunard has introduced a limited-time offer on its 2024 voyages, running from 24 August to 4 September 2023, which includes a 10% discount on eligible itineraries. Among the voyages included in this promotion are trips aboard the new Queen Anne, world cruises, transatlantic crossings, and a range of European sailings. Travel agents making bookings within this period stand to gain significant rewards through the Shine Rewards programme, receiving double points, totalling 200, for every qualifying fare booked.
For travel agents to benefit from this opportunity, they must register and complete all eligible bookings between 9 am on 24 August and midnight on 4 September. This initiative not only provides financial incentives for agents but also represents Cunard’s strategy to strengthen its network and attract new clientele. By delivering these benefits, Cunard seeks to position itself as a leader in offering value-packed travel experiences.
Tom Mahoney, Cunard’s UK Director of Sales, stated that the company is eager to provide lucrative offers that appeal to a broad audience, from those new to cruising to long-time enthusiasts of the brand. Mahoney emphasised the excellent value a Cunard holiday represents and noted the company’s passion for helping guests explore destinations they have long desired to visit. According to Mahoney, these savings are not to be missed as they assist in making dream holidays attainable.
Cunard’s emphasis on enhancing its Shine Rewards Club through this promotion showcases a significant commitment to its travel partners. Mahoney highlighted that the current incentive is one of the largest per booking offered by the company, underlining its dedication to supporting agents. By aligning this reward system with the current promotional offers, Cunard aims to boost agent engagement and satisfaction.
Cunard’s dual approach of customer discounts and agent rewards highlights a strategic move to enhance its market presence and customer engagement.
