Ambassador Cruise Line has launched a trade incentive that offers £300 daily to agents, enhancing engagement and appreciation.
- The incentive is active from 2 September to 29 September 2024, providing a daily opportunity for agents to win through a prize draw.
- An additional £1,500 prize will be awarded through a final day draw, with all entries included.
- Participants must book an Ambassador sailing and send relevant details via email to qualify for the draw.
- Winners are announced daily, with updates shared on the company’s trade Facebook page.
In a strategic move to bolster its relationship with travel agents, Ambassador Cruise Line introduces a new trade incentive programme running from 2 September to 29 September 2024. This initiative aims to foster engagement and show appreciation towards its trade partners by offering them a potentially lucrative opportunity. Each day, one successful agent stands to win £300 in Love2Shop vouchers through a prize draw. The programme underscores the company’s commitment to maintaining strong ties with its agents, a sentiment echoed by Nicola Harper, head of distribution at Ambassador Cruise Line.
To qualify for this draw, agents are required to make a booking on any of Ambassador’s sailings. Once the booking is made, agents must email their name, agency name, ABTA number, and booking reference to the provided company email address. This systematic approach not only ensures fairness but also streamlines the entry process, making it straightforward for those who wish to participate.
Adding further excitement to the programme, a grand prize of £1,500 will be awarded on the final day of the initiative. This special draw will include all participants who entered throughout the month, thus enhancing the competitive spirit among the agents.
Consistent engagement is maintained through daily winner announcements, which are prominently featured on Ambassador’s trade Facebook page. This social media outreach not only keeps all involved parties informed but also serves to heighten anticipation and involvement amongst the larger community of trade partners.
Nicola Harper expressed that this initiative is part of a broader strategy to broaden the appeal of the Ambassador brand. She emphasised that agents play a crucial role in the company’s efforts and the ‘Grab The Cash’ programme is a testament to the company’s gratitude towards these essential partners. Furthermore, the recent inclusion of Ambassador Cruise Line in CLIA illustrates its ambitions to enhance brand awareness and leverage industry connections for mutual growth.
Ambassador Cruise Line’s latest incentive highlights its dedication to strengthening ties with trade partners through engaging initiatives.
