Nexus International, the diversified holding company led by founder and CEO Gurhan Kiziloz, reported $546 million in revenue for the first half of 2025, representing a 110% increase compared to the same period last year. This milestone puts the company closer to its publicly stated $1.45 billion year-end revenue target, though the remaining gap highlights the ambitious nature of that projection.
The results, which nearly match Nexus International’s total 2024 revenue of $400 million, underscore the company’s momentum as it scales its portfolio of brands and expands into new markets. While Kiziloz and his team remain discreet about their internal roadmap, the year-on-year growth rate reflects a business that is increasingly diversified and operationally mature.
The company’s approach to growth remains deliberate. Nexus International prioritizes licensing first, infrastructure second, and brand-building last, ensuring that operations in new markets are established on a strong regulatory and operational foundation before heavy investment in marketing.
Megaposta’s success in Brazil exemplifies this strategy. Kiziloz’s team spent considerable time securing licensing and building infrastructure before ramping up brand visibility. The same method is now being applied to Spartans and Lanistar, albeit with adjustments for their specific sectors and jurisdictions.
“We move fast, but we focus on the fundamentals,” Kiziloz said in a previous interview when describing the company’s operating model. “No approvals, no politics, no waiting. If something makes sense, we go.”
This disciplined approach stands out in industries where companies often pursue aggressive expansion or marketing-heavy growth before their operations are fully stabilized. Nexus International remains entirely self-funded, a decision Kiziloz has consistently defended as central to the company’s autonomy. “I’m too proud to borrow money,” he said in an earlier interview. “If I can build it myself, I will. I don’t want anyone else’s fingerprints on this.”
By avoiding external investors or venture capital, Nexus International can move quickly and maintain full control over strategic decisions. However, this self-reliant structure also places full responsibility for success or failure on the company’s leadership.
“If it fails, I start again. It’s that simple,” Kiziloz previously said, reflecting his willingness to accept the risks that come with independence.
While self-funding may limit the availability of capital for rapid expansion, Nexus International’s strong balance sheet has allowed it to sustain growth and fund new initiatives internally. The company’s financial results suggest that this approach, while unconventional, is enabling consistent progress without external pressures to meet short-term milestones.
Despite the strong first-half results, Nexus International still faces the challenge of closing a substantial gap to reach its $1.45 billion revenue target by year-end. Achieving the goal would require an even steeper growth curve in the second half of the year.
That said, the company’s trajectory points to a clear maturation of its growth model. Nexus International has moved beyond its early-stage dependence on single markets or products, instead demonstrating an ability to scale multiple platforms simultaneously.
Nexus International rarely makes public announcements about partnerships, product launches, or market entries. Observers are left to interpret signals such as hiring trends, regional licensing activity, and new brand integrations as indicators of the company’s direction. The first-half performance also shows that Nexus International is focused on building a repeatable model for growth. Each brand within Nexus now has the infrastructure and data history needed to refine operations and replicate successes in other regions.
There is precedent for this type of approach. Global retailers have prioritized logistics and speed-to-store capabilities before scaling globally. Media companies like Netflix concentrated on building robust streaming infrastructure before accelerating their content footprint. Nexus International’s trajectory appears to borrow from these playbooks, focusing on operational strength before marketing-driven expansion.
The $546 million revenue reported for the first half of 2025 highlights Nexus International’s significant progress under Gurhan Kiziloz’s leadership. While the company faces a considerable climb to reach its $1.45 billion target by year-end, its 110% year-on-year growth rate and diversified brand portfolio point to a business on a strong upward trajectory.
Whether or not Nexus International hits its full-year target, the results so far indicate that the company’s deliberate, self-funded strategy is positioning it for sustained growth beyond 2025.
