All posts tagged social media

Social Media

FCA to clarify rules on use of social media to promote financial products

An increase in the use of digital media for financial promotions has prompted the Financial Conduct Authority (FCA) to publish a consultation paper that sets out a new approach to the supervision of financial promotions in social media, the UK’s […]

Continue Reading...
NASDAQ-listed Facebook

Facebook in talks to acquire Israel-based Waze in $1bn deal

US social media giant Facebook Inc (NASDAQ:FB) is in advanced negotiations to take over Israel-based app developer

Facebook acquires Spool

Social media giant Facebook to acquire Atlas Solutions from Microsoft

US-based social network Facebook Inc (NASDAQ:FB) plans to announce a deal to acquire the Atlas Solutions ad-serving division of software giant Microsoft Corp (NASDAQ:MSFT) today, two informed sources

Social Media

Marketing dominated by social media in 2012

The past 12 months in marketing have been dominated by social media and mobile. While official stats for 2012 will not be complied for a while, here are


Social media group Facebook to introduce video advertising in 2013

Facebook is moving on with its advertising innovations and is going to introduce video ads in users´ news feeds from next year, according to Advertising Age. After having tweaked

social media marketing

One-third of social media users frustrated by advertising

Consumers may spend a significant part of their day on social media but they are not all equally positive about what they see there. According to a new

Social Media user

UK tops world chart for social media usage — Pew Research Center

The UK tops the world chart for social media usage, with more than half of the adult population accessing at least one social networking site, according to a

Customer Service

Consumers prefer email to social media to contact customer service

At a time when more businesses view the use of social network sites as an opportunity to create a relationship with customers and to improve customer service, a

Social Media

Social media marketing essential to reach and form relationships with consumers

Most brands will be well aware of the importance of social media as a marketing channel. Recent figures from marketing software provider HubSpot suggest that more than eight

Online marketing

UK firms struggle to measure return on investment for social media strategies

UK businesses are increasingly turning to social media in attempt to reach consumers, but they are struggling with return on investment (ROI) and lack of confidence about their

Powered by WordPress