Archive for December 24th, 2011

city comerce business money yen pound dollar exchange rate england economy

Can China grow global brands?

Findings from an IDS project examining the future of Chinese brands have been launched at a series of events this autumn. Led by IDS Research Fellow Lizbeth Navas-Aleman, the ‘Global Brands from China’ project explored how Chinese firms are acquiring branding […]

Continue Reading...

Powered by WordPress