Invia Flights Germany selects Setoo's insurance platform to enhance consumer journey

Setoo, an insurance and protection-as-a-service company, has announced that Invia Flights Germany GmbH has selected its platform to provide consumers with a delightful customer journey with a new type of insurance experience, the company said.

With Setoo´s platform, Invia Flights Germany can differentiate its customer journey and accelerate its business, turning parametric-based insurance into an online product that is offered like any other e-commerce product. The platform enables contextualizing offerings according to specific travelers and trips, ensuring that the right solution is delivered to the right customer.

Invia Group brings together leading travel portals in Europe under one roof. From package holidays to tailored tours, from business trips to family breaks — the company serves a wide range of target groups. Invia Flights Germany GmbH pools the flight business of portals such as fluege.de, airline-direct.de and Billigfluege.de.

Setoo empowers e-businesses to build and distribute personalised insurance and protection products, increasing revenue from ancillary services and delivering exceptional customer experience.