Denver International Airport (DIA) was announced as the overall winner of the Routes Americas 2017 Marketing Awards at the 10th annual Routes Americas conference held in Las Vegas, the organization said.
The annual World Routes Marketing Awards recognise excellence in airport and destination marketing. Airlines vote for the marketing services that support the successful launch of new routes or the development of existing ones, making them highly regarded in the aviation industry.
In addition to the overall winner, the awards are judged in five categories. Denver was also honoured in the ´Over 20 Million Passengers´ category.
As overall winner, Denver will be automatically shortlisted for the World Routes Awards held in Barcelona, Spain.
Routes events are unique forums dedicated to the development of new air services. Five ´regional´ route development forums are held between February and June in the Americas, Asia, Europe and Africa, with the flagship World Routes event taking place in September.
Routes was founded in 1995 and is part of the EMEA division of UBM plc.