To spotlight and support the work of the American Heart Association (AHA), Virgin America has launched a special “Fly ´Til Your Heart´s Content” fare sale with fares from USD 49 one way (taxes and fees included, restrictions apply) for travel between March 7 and May 6, 2017, with USD 10 from each ticket sold donated to the AHA (maximum donation of USD 25,000), the airline said.
Tickets are on sale now and must be purchased by 11:59pm CT on February 20.
Many Virgin America in-flight teammates will also be showing their support to help raise awareness by wearing red dresses and/or Red Dress pins throughout the month. The Red Dress has long been a symbol for raising awareness about heart disease among women.
Launched by the airline in 2012 as a way to show support for the American Heart Association, the uniform option quickly became one of the most popular uniform pieces for in-flight teammates. Virgin America teammates have also participated in the AHA Heart Walk every year since 2009.
Since its 2007 launch, Virgin America has created more than 2,800 new jobs and expanded its network. The airline is a subsidiary of Alaska Air Group.
The Dallas, Texas-based American Heart Association is devoted to saving people from cardiovascular disease and stroke — two of America´s leading killers. The association teams with millions of volunteers to fund innovative research, fight for stronger public health policies, and provide lifesaving tools and information to prevent and treat these diseases.