SaaS application for email signature marketing provider Sigstr saw a 470% increase in users in 2016, and powered over 100m signature impressions across its customer base, the company said.
This growth drove a 550% increase in annual recurring revenue for the company.
The partnerships with Sigstr have allowed these brands to drive marketing ROI and employee engagement through simple, centrally controlled employee email signatures. So far, they have used the Sigstr platform to promote campaigns like HubSpot´s INBOUND conference, Bounce Exchange´s referral-based recruitment efforts and corporate sponsorship partnerships for the Indiana Pacers.
Along with the growth of its customer base, Sigstr added 17 new team members in 2016. In August, the startup expanded office space on Monument Circle, where they have called home since February 2016.
Sigstr unlocks employee email, like Gmail and Outlook, as an owned channel by providing simple, central control over your company´s email signature. The SaaS product drives brand compliance and delivers real marketing ROI.