The ExactTarget Marketing Cloud from salesforce.com (NYSE: CRM) said it has launched in Japan, offering marketers the leading 1:1 digital marketing platform to create personalized, cross-channel customer journeys that deliver exceptional brand experiences and drive business.
“Companies around the world are transforming how they engage with their customers,” said Scott McCorkle, chief executive officer, ExactTarget Marketing Cloud. “The ExactTarget Marketing Cloud will enable Japanese businesses of all sizes to create ´customer journeys´ across multiple marketing channels, increase brand loyalty and drive sales.”
The ExactTarget Marketing Cloud said it has also unveiled its Japanese language user interface. Delivered on ExactTarget´s Fuel platform, the company´s multilingual interface enables marketers to access the ExactTarget Marketing Cloud in their native language or toggle between languages with a simple click. ExactTarget Marketing Cloud currently offers its suite of products in English, Brazilian Portuguese, German, French, French Canadian, Spanish, Latin American Spanish and Italian. The company plans to make its Japanese interface generally available to clients in the late second quarter of 2014.
For more information about ExactTarget Marketing Cloud Japan, visit http://exacttarget.com/jp.