Cake, the marketing technology company owned by Accelerize New Media, Inc. (OTCBB: ACLZ), said it has announced the availability of Cake Ecommerce Tracking and Attribution.
The highly scalable solution provides online retailers and other ecommerce organizations with the most granular and complete 360-degree view of customer purchasing habits generated from merging ecommerce tracking with other online traffic sources including display, search, mobile, lead generation, affiliate and more. With these insights, performance marketers are equipped with the intelligence to work smarter with high-value traffic sources by measuring campaign effectiveness in real-time.
Cake provides a SaaS-based solution for advertisers, publishers and networks to track and manage their digital spend in real-time. Its website is at www.getCake.com. For more information on Accelerize New Media, visit www.accelerizenewmedia.com.