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Raytheon study confirms positive impact of learning technologies on European Automotive Dealerships

2 June 2014

Raytheon Professional Services (RPS) LLC, a subsidiary of Raytheon Company (NYSE: RTN), said it has released results and analysis from a comprehensive study of the impact of learning solutions on European automotive sales and service.

The study conducted by Towards Maturity, reveals that 50 percent of automotive original equipment manufacturers (OEM) respondents said innovative learning technologies improved business performance.

The Towards Maturity report, Driving Innovation in the Dealership Training for the Automotive Sector, is a foundational piece of research compiled through telephone interviews and online surveys with 52 automotive OEM respondents representing 44 manufacturing organizations from 19 nations. They included Fiat, Jaguar, LR Mahindra, Opel, Seat, Volkswagen, GM, Kia, Maserati, Renault, SsangYong, Volvo, Honda, Lexus, Nissan, Skoda, Toyota, and others.

“This research clearly shows that the opportunity for technology-driven learning innovation exists — with 45 percent of respondents agreeing that learning technologies have made a significant contribution to increasing revenue,” said Mark Oliver, EMEA managing director, RPS. “In addition, top learning companies are four times more likely to report improved staff motivation and engagement, as well as increased speed of response to business change.”

Commissioned by RPS, the research also found that automotive manufacturers are focused on seeking results across a broad range of business goals, and training expectations are high for technology-enabled dealers.

Raytheon is a technology and innovation leader specializing in defense, security and civil markets throughout the world. With a history of innovation spanning 92 years, Raytheon provides state-of-the-art electronics, mission systems integration and other capabilities in the areas of sensing; effects; and command, control, communications and intelligence systems, as well as cyber security and a broad range of mission support services. Raytheon is headquartered in Waltham, Mass. Its website is at


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