Brightcove enhances monetisation capabilities through Twitter

Brightcove Inc. (NASDAQ: BCOV) said its cloud-based ad insertion and stream stitching service now provides direct support for Twitter Amplify and Twitter´s new Video Card product.

Through optimized support for Amplify and Video Cards, Once enables customers to easily monetise video across Twitter platforms without the need for a separate workflow.

The Twitter Amplify program allows premium publishers to drive revenue from their video clips through sponsorships and also to boost audience figures for live broadcasts. Twitter´s Video Card product is the evolution of Twitter´s original Player Card that facilitates playable video in users´ Twitter feeds across devices.

Brightcove, a leading global provider of cloud services for video, offers a family of products that revolutionize the way organizations deliver video experiences. For more information, visit http://www.brightcove.com.

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