Latina Lifestyle Blogger Collective said it will leverage the IZEA, Inc. (OTC: IZEA) Exchange platform to expand its social sponsorship campaigns at scale across multiple platforms including Twitter, Instagram, Tumblr and YouTube.
By joining Exchange, the collective is able to monetise the social presence of its influencers and bring scalable deal flow to its extensive list of members. The Latina Lifestyle Blogger Collective engages Latina bloggers that don´t fit under the traditional umbrella of the mom blogger or “mami” blogger categories.
“Our partnership provides advertisers and with access to a large group of highly qualified and vetted Latina lifestyle bloggers. Together, we are making it easier for brands and their agencies to buy social sponsorships that reach and impact Hispanic markets efficiently, and at scale,” said Ted Murphy, CEO of IZEA.
The Latina Lifestyle Blogger Collective is an international network of more than 400 curated lifestyle bloggers plus opt-in bloggers, providing a platform that encourages members to share accomplishments, resources and tools with fellow bloggers. Its website is at http://www.llbloggers.com
Founded in 2006, IZEA is a pioneer of social sponsorship. The company builds cloud-based marketplaces that connect brands with creators who blog, tweet, pin, and post on their behalf. Its website is at http://corp.izea.com.