TigerLogic Corp. (NASDAQ: TIGR) said it has announced two new capabilities in the latest build of its Postano Platform.
First, the addition of social monitoring and second, new advanced performance analytics to its social media display platform.
With Postano´s new social monitoring capabilities, marketers can easily and efficiently monitor their social channels for new trends, visualize fan engagement metrics, and track the performance of hashtag campaigns and social networks, as part of its newest product release.
TigerLogic is a global provider of application development solutions for enterprises that need to launch easy and cost-effective e-business initiatives. TigerLogic´s offerings include cross-platform and mobile solutions for rapid application development, social media content aggregation, as well as search enhancement. Its website is at http://www.tigerlogic.com.